Last year, as the holiday season approached, Harper, the head of client relations at a large tech company, was tasked with finding the perfect holiday gifts for the company’s most valued clients. Harper knew that these gifts had to be more than just a gesture—they needed to leave a lasting impression, one that would strengthen relationships and reflect the company’s commitment to thoughtfulness and quality.
After meeting the two Gardenuity founders, Harper looked at the personalized Gardenuity corporate gifting program, the desktop gardens, holiday amaryllis bulbs, and outdoor garden kits. The idea instantly resonated with her. These products weren’t just ordinary gifts; they were opportunities for clients to engage with something personal and meaningful. Harper decided that a carefully curated garden-inspired collection would be the perfect way to express appreciation while also offering something that could continue to grow long after the holiday season ended.
When the gifts were sent out, Harper received an immediate wave of positive feedback from the recipients. Clients expressed their surprise and delight at receiving something so unique and thoughtful. But what Harper didn’t anticipate was how impactful these gifts would become in the months that followed.
One particular client, the CEO of a mid-sized service company, reached out to Harper a few weeks later to share the unexpected joy the gift had brought into his life. He explained how he had always been fascinated by gardening but had never had the time or space to pursue it. The herb garden kit, with its easy-to-follow instructions and compact design, was just the nudge he needed to start. Tending to the herbs became a part of his daily routine, a small but significant break from his hectic work schedule.
As the herbs thrived, so did his appreciation for the gift. The client began experimenting with the herbs in his cooking, sharing his newfound culinary creations with his family and friends. He even started a small garden in his backyard, inspired by the success of the herb kit. Every time he used his homegrown herbs, he was reminded of Harper’s thoughtful gesture and the company that had made it possible.
But the impact didn’t stop there. As word spread within his company, other employees became interested in starting their own gardens. What began as a single corporate gift evolved into a company-wide gardening initiative. Employees started sharing gardening tips and recipes, creating a sense of community and camaraderie that extended beyond their professional roles.
Harper was thrilled to see how something as simple as a well-chosen gift could have such far-reaching effects. The relationship with that client deepened, not just because of the business they conducted, but because of the shared experience that started with a single herb garden. It reinforced Harper’s belief that a corporate gift could be more than just a token of appreciation—it could be the beginning of a lasting connection.
Harper received pictures from other clients of their thriving desktop gardens and blooming amaryllis bulbs. The response was great coast to coast.
As the next holiday season approaches, Harper is already planning to incorporate Gardenuity into the company’s gifting strategy once again. She knows now that the right gift doesn’t just end when it’s unwrapped; it continues to grow, fostering relationships and creating memories long after the holiday season has passed.
In the world of corporate gifting, Harper has discovered that a thoughtful, well-chosen gift can indeed extend far beyond the season, leaving a lasting impact that resonates throughout the year.